Week 2 EOC - Me As A Consumer

My demographic that I fall under is African, not African American. My family and I, the exception is my sister, was born in Zimbabwe, Africa. I can’t really speak for other African’s or African American’s, but I take a more of a practical approach to my purchases. I look for the most practical item at the lowest price but get the best results for me. For example, a lot of people have probably watched or heard of shows like MTv Cribs, which showcase famous people’s lifestyle’s and what they own in their homes and often tell you how much they paid for it. Some famous people would show you their cars and say that they paid over 80,000 dollars on their car stero system. How I look at it is, why did you pay that much. Usually you pay that much for power or how loud and powerful you want your system to sound. But then you can’t even use the maximum power that it puts out without getting in trouble by the law. I can pay at the most 4,000 dollars for a system that sounds excellent and I won’t get in trouble by the law.

Another example is in clothing. A lot of people would pay 75 – 100 dollars for their shirt. Basically they are paying for the brand. But the brand is pretty much covered up by another article of clothing that they are wearing. So people won’t even know that you are wearing a name brand unless you tell them and show them that it is whatever brand it is. Me, I’ll get a similar short that looks just as god, pretty much the same quality, but paid 50% less than they did, and look good doing it. That is just a short example of my practical approach to my consumption of products and services.